Texas Archive of the Moving Image is loading...

Bama Jams and Jellies Commercial, no. 3

Richard Brown

Sound

comment
  • Normal
  • Large video
  • Large content
  • Full video
"rtmpconf":{ type:"flv", file:"mp4:2010_01091_480x360.mp4", baseUrl:wgScriptPath + "/extensions/player/", streamServer:'texas-flash.streamguys1.com:443/vod', width:"480", height:"360", config:{ showBrowserControls:false }, poster:"/library/index.php?action=ajax%26rs=importImage%26rsargs[]=Bama Jams and Jellies Commercial, no. 3 tn.jpg%26rsargs[]=480", controls:{ _timerStyle:"sides" } }
TAMI Tags
  •  Natural Jelly 
 
Map
Loading Google Maps...
 
Mark Video Segment:
begin
end
play
See someone or something you recognize? TAMI Tagging
Click begin and end to mark the segment you wish
to tag. Then enter your comment and click on Tag!
To: tamitags@texasarchive.org
 
Share this video
X

Send E-mail

Embed

[Hide]Right click this link, select 'open in new tab', and add to bookmarks:
In partnership with:
  • About the video
  • Borden and Gail Bor... Borden and Gail Borden, Jr.
  • The TracyLocke Comp... The TracyLocke Company
  • Texas Locations
  • Keywords
The TV viewer can see all that's left when all-natural ingredients are taken out of Borden's Bama Jams and Jellies in this short spot produced by the TracyLocke company.

While the Borden company itself is rooted in the northeastern United States, its founder, Gail Borden, Jr. has strong ties to Texas:

  • Borden moved to Galveston in 1929.  A surveyor by trade, he plotted the cities of Houston and Galveston, and served as surveyor for Stephen F. Austin's colony.  
  • In 1835 he became involved with the founding and publishing of the "Telegraph and Times Register," a newspaper that printed its first issue just days before the outbreak of the Texas Revolution, and remained the only paper in operation for the duration of the war with Mexico.
  • After the Texas Revolution, Borden served as a delegate at the Convention of 1833 and participated in earling draftings of the Texas constitution.
  • Next, Borden was appointed by Republic of Texas President, Sam Houston, to be Collector of Customs at Galveston.  In this position, Boren was responsible for raising upto half of the new government's income.
  • After his removal from this office for political reasons and following the death of his first wife from yellow fever, Borden began experimenting with refrigeration and vacuum-condensing milk. Borden's first condensed milk factories opened in Connecticut to limited success.  The outbreak of the Civil War changed his fortunes as the Union Army needed non-perishable food supplies.  Borden responded by opening successful factories in Connecticut, New York and Illinois.
  • Following the Civil War, Borden opened a meat-packing plant at Borden, Texas, where he continued to spend his winters until his death in 1871.

BAMA Jams and Jellies were at one time produced and distributed by Borden, Inc.

The TracyLocke company was started in Oklahoma City in 1913 by founders Shelley E. Tracy (of Vernon, TX) and Raymond P. Locke. Within two years, the company began expanding throughout the region, including an office in Dallas, which soon became the company's headquarters. While the company has expanded into several satellite offices around the nation, it has remained one of the premier advertising companies of the Southwest, serving such regional clients as Haggar, Mrs. Baird's, Frito-Lay, Dr. Pepper, and Imperial Sugar. The TracyLocke company is responsible for many branding campaigns that have integrated products into the fabric of everyday culture: they coined the term "slacks" while working with Haggar, created the "10-2-4" slogan for Dr. Pepper, and invented the name "7-Eleven."

This film collection came to TAMI courtesy of Mark Beasley at Lucid Post and Richard Brown, formerly of TracyLocke.